E-Marketing
E-Marketing is defined as marketing that uses modern technology to promote products where the virtual market is turned into a concrete physical reality. With the rapid development of technology and modern communication tools, the term "e-marketing" has emerged and has become one of the most important sectors in the business world that have grown and demanded during the communication revolution and rapid technological development in recent years. In fact, it is one of the most important foundations in which companies depend on their success, reach their customers, increase their sales, and improve their performance in the event of a failure in their products based on their customers' reactions. Today, companies, institutions, organizations, and individuals need e-marketing to expand their business activities, increase their sales and convey their messages correctly.
The Importance of E-Marketing
The importance of e-marketing can be summarized in several points, most notably:
Continuity of the sale: Since sales are not related to specific dates, it is possible to market products without stopping at all times, which means the opportunity to reach target customers in their spare time and during their work.
Ability to reach geographically remote customers: Because e-marketing is not limited to a specific region.
Low marketing cost: Because planning to create a store to display products is a concern for the investor as a result of the high cost the store needs, such as promotional costs, rents, and various costs, and these costs are lost in e-marketing.
Learning the behavior patterns and displaying the right product for the customer: This helps to create a specific product and service portfolio for each customer group and increase the purchase rates.
Continuity of the relationship between the marketer and the buyer after the first purchase: This relationship is established by marketing new products via advertising emails, as this helps repeat the purchasing process in the future.
The Difference between E-Marketing and Traditional Marketing
Traditional marketing is costly, while the cost of e-marketing is very low. Because, while traditional marketing is done through media tools such as television and newspaper, e-marketing is done over the Internet, where advertisements are free or low cost.
Unlike e-marketing, which makes it easier to communicate with customers through the use of email and other communication tools in traditional marketing, it is difficult to communicate with customers.
While it is not possible to order the product immediately through traditional marketing, it is possible to order the product directly on the website owned by the company in e-marketing.
In traditional marketing, all products of the company cannot be examined due to the large and wide area needed, while in e-marketing, all products are easy to review on the company's website.
As a real supporter for our customers to achieve their goals smoothly and safely Expert Systems Group Company was established to provide pioneering projects in contemporary software solutions, to keep pace with rapid developments, and to provide everything needed by companies, organizations and people in the fields of technology and information security. ...
Services
If you want to set up a software internal system for your company, we design and program it to suit your business development.
Since mobile phone applications are vastly used nowadays, we have created a team that can design and develop software on Android and IOS systems.
We design and develop web sites where you can display your products and work in commercial and industrial markets with the latest languages and technologies used.
If you intend to start your project or start your company, you need a trademark and visual identity. Therefore, if you have designs that you want to make, we are here to create the best designs that will express your work and your future vision.
We provide hosting services on our servers or global servers and provide 7/24 technical support to our customers.
When you start your company, you need a video to describe your work or products. That's why we have created a special section for animated video, which will meet the needs of our customers.
E-marketing, which aims to achieve its goals over the Internet, is an important part of comprehensive modern marketing strategy. Therefore, our company helps our customers to promote their products professionally according to international standards.
Our business is not limited to providing software and administrative services, but we care to provide appropriate software security support that will contribute to the development of your company by providing advice and consultations that will help you make the appropriate decision to manage hazards and risks and address the gaps.
Economy of countries is based on successful commercial projects, which necessitate the establishment of projects on strong bases that based on the latest economic foundations and feasibility studies, where all aspects of the project such as financial opportunities, marketing risks and success factors are analysed by experts and which must be done before starting the project.
Expert Systems Group offers integrated technical solutions to commercial sectors, government institutions and organizations, charities, financial sectors and individuals via its ESG SMS service which allows you to send text messages in different languages within the borders of Turkey or from Turkey to any other country.
Expert Systems Group offers many services in the field of network, such as the design, installation, maintenance and repair, expansion and development and downloading required programs of all kinds of computer networks, such as fiber optic networks and others.
Expert Systems Group offers many advanced and high quality surveillance systems that meet all your needs.